At the first ever awards dedicated to the South African flooring industry, which took place recently in Johannesburg, we were delighted that InstaLay picked up two awards.
InstaLay, our self-adhesive acoustic underlay, was Highly Commended in two of the Award’s seven main categories –
- ‘Best Innovation in a Flooring Product’, which noted the speed and ease of installing virtually any floor covering using loose laid InstaLay with its self-adhesive membrane.
- ‘Environmentally Friendly Flooring Product’, recognised its recycled rubber crumb composition which is extremely durable, gives outstanding underfoot comfort and is a fully recyclable, cradle-to-cradle, product.
InstaLay, which is manufactured in South Africa and distributed in SADC counties by Van Dyck Carpets, is becoming increasingly popular in the SADC region. These awards will certainly raise its profile even further and are one of a number helping InstaLay to develop as a truly global brand – the latest being nominated in America for the ‘Cushion / Underlayment’ category of Floor Covering News’s 2014 Awards of Excellence, with the winners being announced next April.